Margaret is a New York based game maker. Her previous studio, Hide&Seek, made big games (like the city-wide 12,000 player New Year Games), small games (like the Tiny Games project), silly games (like Drunk Dungeon) and serious games (like Dreams Of Your Life). In her role as an independent consultant she has worked on a huge range of projects, from AAA console titles, through download and mobile/ handheld games, to indie and art-house projects. She’s worked with brands, broadcasters, and ﬁlm studios to develop their game strategies, and was part of the team that built Channel 4‘s BAFTA- and Emmy-award winning educational game slate. Previously editor-in-chief of Edge magazine, and part of the team behind the GameCity festival, she is an internationally top rated speaker on game design theory.